Lauren Alexandra
Rebrand + Web Design
YEAR:
2023
MY ROLE:
Branding
Strategy
Web Design
Copy
PHOTOGRAPHY:
Kaitlyn Card
Lauren is a Clarity and Mindset Coach based in the Comox Valley.
No longer resonating with her previous business name, “She Can Consulting,” Lauren came to me needing a rebrand that authentically captured her current evolution.
Bringing in some divination fun into the mix during our discovery sessions, we created a very special project container together and dug deep into the version of herself that she was ready to show the world. Working with tarot and guided meditations, we were able to dig deep and recall her true voice.
What arose was a persona that reflected her loving and compassionate nature without forgoing her sharp wit, directness, and fierceness.
“Working with Justine wasn’t just about crafting a brand, it was about uncovering the truest version of myself and sharing that with the world.
It was about helping me learn more about who I am, what I do, and who I am here to serve.
Justine has this incredible talent for bringing out people’s authenticity, putting into words what we don’t know how to explain, and truly seeing people for who they are.
Without Justine, none of this would have been possible. Thank you for your guidance, your support, your hard work, and most of all, for being you.
If anyone is looking for help with branding, copy, or web design, I cannot recommend Justine enough.”
-Lauren