BRANDING • WEB EXPERIENCES

Creative Services

With just the right mixture of envisioning, research, thinking and doing, your online presence and brand can really come to life.

BRANDING SERVICES

Full Brand Identity

STRATEGY & VISUAL IDENTITY

Combining strategy and authentic visual representation, a Full Brand Identity pulls 

ombines strategy and visuals to create a strong brand presence that helps you stand out in a crowded marketplace.

Whether you're just getting started and are looking to establish your brand or are an established business seeking to refresh your identity, our comprehensive brand identity package will help you connect with your audience, differentiate yourself from competitors, and build trust and loyalty with your customers.

  • Brand Strategy

    • Comprehensive strategy guide complete with aligned action steps to implement the strategy

      • Who you are

      • Your personal and business values

      • Your brand goals

      • Your ideal clients/customers

      • In-depth competitive analysis

      • Tone & Messaging

      • Creative directionVisual Identity

    Visual Identity

    • Initial creative direction questionnaire

    • Full logo suite

    • Color palette

    • Typography suite

    • Creative direction

    • Social media elements

    • Brand usage guide

  • $5000 CAD (+gst)

    4-6 weeks

Marketing & Content Design

SOCIAL MEDIA, NEWSLETTER AND MARKETING ASSETS (DIGITAL OR PRINT)

From business cards to workbooks, packaging inserts to labels, perfume boxes to tea bags (and anything else you can dream up), print and packaging design allows you to elevate your brand and captivate your audience. By combining striking visuals, with engaging messaging, and high-quality materials, we’ll create a cohesive and memorable brand experience that resonates with your customers and reinforces your brand values.

  • Print & packaging design are add-on services to either full brand identities or visual identities and are quoted based on your unique needs.

    Please get in touch for more details.

Visual Identity

STRATEGY & VISUAL IDENTITY

Whether you're an established brand looking to refresh your identity or are just getting started and are ready to create an aligned and authentic brand presence, a visual identity that reflects your values will set you apart and help you connect with your audience.

    • Initial creative direction questionnaire

    • Full logo suite (if required)

    • Color palette

    • Typography suite

    • Creative direction

    • Social media elements

    • Brand usage guide

  • $2,500 CAD (+gst)

    2-4 weeks

Web Services

Custom Web Design

SQUARESPACE • WIX • WEBFLOW

If you're a business owner or entrepreneur looking to establish a strong online presence and connect with your audience, a fully custom, on-brand website is essential. Whether you're just starting out and need a website that truly represents your brand and values, or you're seeking to revamp your existing site with a fresh new look and improved functionality, together we will craft a completely custom site that represents your brand and engages your audience. By the time we’re done, not only will you have a custom website that you feel confident sending people to you’ll also have a gallery of custom video tutorials to ensure you feel empowered to use it.

  • *Each website is super custom and packages are created for each unique project.

    Below is an outline of the most basic web package. Additional add-ons are included in each web proposal. Please reach out to get the process started.

    • 5-page, fully responsive custom website design (Typically includes home, about, services, blog, contact)

    • Basic SEO set up

    • Post-launch support as necessary

    Optional add-ons include:

    • Domain transfer and integration

    • E-Commerce set up

    • Membership areas

    • Additional pages

  • $4,000 CAD (+gst)

    5-7 weeks

Quick Squarespace Website Design

FOR THOSE WHO NEED SOMETHING QUICKLY

While a full custom site built over several weeks may be ideal for those who have a lot of information to share or those who want extra custom functionality, a web intensive (a website built over the course of a day and a half), offers a faster, equally beautiful, and cost-effective solution perfect for the just-getting-started business owner. With some prep work on your end (worksheets & support provided by us), we can create a tailored website in just a day and a half to showcase your unique brand, services, and products.

    • 5-page, fully responsive Squarespace website design (Typically includes home, about, services, blog, contact)

    • Digital content worksheet to gather all your info, assets, and inspiration

    • One and a half days (12 working hours) dedicated entirely to you & your web development

    • Immediate back and forth communication throughout the day via email/text/video calls

    • 30 days of follow up messaging support & video tutorials as required

    Optional add-ons include:

    • Domain transfer and integration

    • E-Commerce set up

    • Membership areas

    • Additional pages

    • Additional time for things like: logo customization, typography and palette selection, and stock photography curation

    1. Initial Discovery Call: meet on Zoom to get to know each other and establish your site goals

    2. Prep Work: complete a content worksheet and get all your brand assets and photography in place so everything is ready to go (must be completed at least 48 hours before design day)

    3. Design Days

    4. Wrap Up: a comprehensive wrap up email goes out at the end of the second day complete with a video library of tutorials, links to any relevant Canva graphics and a summary of important site details

    5. Follow Up: you have 30 days of support post-launch to ask any questions that may come up about the site — I want you to feel empowered and inspired to use what we create together so it’s highly encouraged that you reach out & ask questions so that you can get the most out of your site.

  • In order to make the most of our day and a half together there are a few things that must be in place before we get started. These things include:

    • Already having branding in place (a logo, typography & colours)

    • Having a library of brand photos to work with (even if they’re stock photos)

    • Having your web copy (words) ready to go at least 48 hours before the intensive date

    If all of those things are ready to go then you’re all set for a web intensive!

  • $2,500 CAD (+gst)

    3-5 days

  • "I've been fortunate enough to work with Justine for a number of years; she's a wonderful person and a true professional - not only in the quality of her work but the way she conducts herself, manages projects and is constantly learning and improving. I'd love to work with Justine again and would recommend her to anyone looking for thoughtful, high-quality design work.”

    — Matt H, Founder CEO, Align

  • “Justine is one of those unicorns who can build strong relationships with people, while also building incredible digital products. She has a keen eye for design and can produce beautiful things quickly and collaboratively - which is not an easy task. Justine is a people and thought leader, who would be a stellar addition to any company. I would recommend her again and again.”

    — Erin Richards, Manager of Writing & Content Strategy, BC Government

  • “Any company would be lucky to have Justine. She goes above and beyond in her work, taking pride in everything that she does. She’s always looking to improve things and she cares deeply about her fellow employees. This shows in how she approaches teamwork.”

    — Asim, People Ops Lead, sherpaº

  • “I want to recommend Justine Shu as designer, project manager, and collaborator. She is thoughtful and clear in her communication. Her response to feedback is exactly what you would hope for - receptive, responsive and creative. Justine consistently amazed me by creating material that was so much more than I had imagined was possible. She has an artist's eye and incredible technical skill. I loved working with Justine, and would happily do so again.”

    — Sage Goode

  • “The business is going really really well and clients like the graphic design. I have enjoyed the professionalism Justine’s graphic design has brought to my company.”

    — Byron Rotgans, Founder, Munro Engineering