My Services

Current packages for brands ready to lead from the inside out.

Package 01

BRAND TRANSFORMATION & WEBSITE DESIGN

A fully custom, deeply collaborative branding and website design experience, held over 6 months.

During this time, you’re my top priority.

This is not a sprint. We go slow on purpose because this work includes honouring the space a deep transformation requires.

Gain intuitive insight along the way while working with a creative partner who helps you hold your vision, even if you can’t quite name it yet.

- Full brand identity system (logo suite, font pairings, colour palette, moodboard) and brand guide
- Custom Squarespace or Shopify website design
- Deep-dive brand discovery sessions and brand strategy documentation
- Tarot pulls to support direction and alignment
- Co-writing sessions for website copy
- Co-coordination with a photographer + photo guide
- 2 weeks of post-launch email support
- Creative direction

The Outcome:

A brand and website that reflects who you are and your evolution.

You’ll feel supported, seen, and anchored in your authentic truth.

You’ll gain the words, direction, and confidence to relate with your audience in a way that feels good (ick, bye).

Package 02

QUICK SQUARESPACE WEBSITE DESIGN

A fully-responsive, on-brand Squarespace website designed in just one week - because you needed it, like yesterday.

Content writing, image sourcing, and light coding are not included in this package and can be added on for an additional fee.

If you don’t have content, this package includes guidance to gather what you need to get started.

- Pre-design strategy call + prep workbook
- 5-page Squarespace website (e.g. Home, About, Services, Contact, Blog or Shop)
- Mobile-responsive design
- Basic SEO setup and launch support
- 2 weeks of post-launch email support

The Outcome:

A no-nonsense and focused delivery of your website without sacrificing quality and crafts(wo)manship.

Launch, pivot, or experiment quickly.

Package 03

BRAND Writing INTENSIVE

An intensive designed for us to co-write in real time.

You have lots to say, but you tend to over-edit, under-share, or get stuck in perfectionist loops. Or, maybe you’re not getting the kind of engagement you’re seeking. You want to speak/write with more clarity, honesty, and authority - and you need a sounding board.

Together, we’ll create messaging/copy that resonates with the people you’re here to reach.

- Two 90-minute working sessions a week over 2–4 weeks, depending on the scope.
- Live co-writing sessions
- Async voice-based editing
- Emotional + strategic guidance for aligning your voice with your visibility

The Outcome:
You’ll walk away with clear, on-brand copy that sounds like you - even though you’re in a new season.

Package 04

1:1 WEEKLY ALIGNMENT SESSIONS

Get out of hustle or reactivity and into attunement.

You're standing at the edge of something new, but don’t yet have the words, vision, or energetic clarity to name it.

You know what you want, but need a sounding board to help steer your ship.

We’ll work with intuitive systems that support your creative process so that you can launch the thing from a place of calm empowerment rather than overwhelm (hi, I’ve been there too).

- Weekly co-creative accountability calls (1-hour)
- Weekly tarot pull + grounding exercise voice note
- Clarity all around. Ground your message, vision, or next deliverables - whether it’s your brand, purpose, messaging, voice, or offerings.
- Someone to cheerlead you and keep you accountable to your timeline.
1-month or 3-month containers available.

The Outcome:

You’ll walk away with the words, direction, and confidence to bring your next chapter to life. Whether you’re pivoting, refining, or starting fresh, you’ll leave with a clear message, an aligned vision, and the steady momentum to launch calmly and intentionally, not with urgency.

You’ll feel more connected to your own way of working - and more confident sharing or selling your work - because you’ve honoured your unique creative rhythm, rather than forcing yourself into someone else’s blueprint.

“It was as if we had hired not only an adept digital designer, but also a healer, a psychologist, a cultural edge setter, an artist, a writer, and, above all, an ally.”
– Jennifer Socey, Grateful Trees and Bees
“Justine has this incredible talent for bringing out people’s authenticity, putting into words what we don’t know how to explain, and truly seeing people for who they are.
If anyone is looking for help with branding, copy, or web design, I cannot recommend Justine enough.”
– Lauren Alexandra
"I've been fortunate enough to work with Justine for a number of years; she's a wonderful person and a true professional - not only in the quality of her work but the way she conducts herself, manages projects and is constantly learning and improving. I'd love to work with Justine again and would recommend her to anyone looking for thoughtful, high-quality design work.”
— Matt H, Founder CEO, Align
“Justine is one of those unicorns who can build strong relationships with people, while also building incredible digital products. She has a keen eye for design and can produce beautiful things quickly and collaboratively - which is not an easy task. Justine is a people and thought leader, who would be a stellar addition to any company. I would recommend her again and again.”
— Erin Richards, Manager of Writing & Content Strategy, BC Government
“Any company would be lucky to have Justine. She goes above and beyond in her work, taking pride in everything that she does. She’s always looking to improve things and she cares deeply about her fellow employees. This shows in how she approaches teamwork.”
— Asim, People Ops Lead, sherpaº
“I want to recommend Justine Shu as designer, project manager, and collaborator. She is thoughtful and clear in her communication. Her response to feedback is exactly what you would hope for - receptive, responsive and creative. Justine consistently amazed me by creating material that was so much more than I had imagined was possible. She has an artist's eye and incredible technical skill. I loved working with Justine, and would happily do so again.”
— Sage Goode
“The business is going really really well and clients like the graphic design. I have enjoyed the professionalism Justine’s graphic design has brought to my company.”
— Byron Rotgans, Founder, Munro Engineering